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January 3, 2022

8 most popular SERP features

Have you heard of SERP features? Those are the special boxes Google adds to organic results to simplify the search.  Are they essential for your business? The answer is yes. Ranking for SERP Features willboost traffic to your website and CTRs and allow people to quickly find relevant information they were searching for.  We will list

December 19, 2021

How to optimize landing pages for SEO

You have probably already heard of SEO for websites, but did you know that you can optimize it when creating a landing page as well? People optimize their websites to increase organic search traffic, one of the best and cheapest ways to attract the target audience. You can optimize your landing page too. When someone

November 26, 2021

PPC vs. SEO: When to optimize and when to pay for traffic

There are different ways in digital marketing to bring users to your website. The two most common are search engine optimization (SEO) and Pay-Per-Click marketing (PPC campaign). Although you have several ways to drive traffic to your website, none is as effective as SEO and PPC. With so many opposite opinions and tips, many site

July 21, 2021

How to make evergreen content that boosts SEO success

Content that remains “fresh” and relevant continually, regardless of when it was published, is called evergreen. Evergreen content is relevant to readers, so they continue to read it, link to it, and share it over time. Examples of evergreen content topics There are content topics that never “get old.” Here is the list of examples of evergreen

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